A Content Director, Producer, and Digital Media Leader
CV
Professional Summary
Innovative Emmy-award winning Producer, Content Director, and Head of Production. Experienced supervising and directing interactive media for TV, podcasts, marketing, e-learning, live events, therapy, and more.
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Most recently oversaw Content Direction for Real, a therapy app reimagining mental healthcare. Previously ran Content Production and Strategy for Cluey (a startup empowering conscious consumers), and led Production for Joseph Gordon-Levitt’s creativity app HITRECORD, owning the planning and execution of all content.
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I'm passionate about creating engaging content that tells a story and connects with audiences on an emotional level. Let's work together to bring your vision to life.
Skills
Content Strategy Creative & Content Direction Video & Audio Production
Community Building Writing Brand Marketing Team & Project Management
Campaign Management Social Media Live Events Budgeting & Planning
Data Analysis Implementing New Tech & Processes Cross-Functional Planning
Work Experience
2023
Content Director, Real
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Directed and defined audio content creation process for innovative therapy app aiming to redesign mental health care through a digital platform
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Wrote, recorded and directed 100 short and longform therapeutic audio content with team of clinicians
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Pitched, developed and launched 10 new innovative show formats on the Real app
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Collaborated with VP of Content to craft, execute and evolve holistic content strategy
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Partnered with data, marketing and product teams to develop content prioritizing company goals
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Sourced 25 diverse community voices by conducting audio interviews, and pulling themes and stories
2022-2023
Director of Content Strategy (Contract), Cluey
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Reported to CEO of conscious consumer startup, crafting holistic content strategy for the brand
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Launched and owned content initiatives including a podcast, content calendar, marketing, publishing and more
2015-2022
Director of Production, HITRECORD
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Reported directly to the President, running Production and supervising all aspects of content creation across the company, including branded, licensed and new e-learning subscription product
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Oversaw a team of 15+ producers, editors, animators, designers and musicians on productions
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Developed brand marketing and content strategy by performing data analysis on user behavior
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Served as a Department Head, collaborating with the Executive Team on company-wide OKR planning
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Lead Producer on Emmy-Winning show CREATE TOGETHER with YouTube Originals
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Owned the planning, budgeting and calendars for entire production slate
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Developed, pitched, produced and launched digital campaigns in collaboration with a worldwide community of artists, including 3 separate multi-million dollar brand campaigns with LG
Additional Roles at HITRECORD:
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PRODUCTION SUPERVISOR & LEAD PRODUCER (January 2019 – June 2020)
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PRODUCTION MANAGER (December 2017– December 2018)
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PRODUCTION COORDINATOR (January 2017 – December 2017)
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EXECUTIVE ASSISTANT TO CEO + PRESIDENT (August 2015 – January 2017)
Education
2010-2014
Bachelor of Arts in English Literature, Vanderbilt University
During my time at Vanderbilt, I developed a passion for storytelling and visual media. My coursework focused on media production, screenwriting, and film theory. I also minored in biology, fulfilling "pre-med" requirements.
Interests
When I'm not working, I enjoy spending time with my fiancé and dog, exploring the outdoors, and taking road trips. I seem to find a new hobby that sticks once a month, including triathlon, rock climbing, surfing, dog training, SCUBA diving, reading and more. I'm also a big music and live comedy fan, seeing shows whenever I can. Finally, I'm passionate about giving back to my community and support several non-profit organizations including Mutual Aid LA, and recovery groups around Los Angeles.